"The Marketing Wok" is now "The Marketing Buddies"

I am doing some changes in the concept of the blog.
Idea is to be able to give more free advice to concrete marketing problems to make the blog more interesting! More info in the coming days!!

Marketing to the 99%

With the social unrest we are seeing all over Europe and the US, it seems to me that new consumer needs are arising. It’s not so much about physical needs anymore, but about intangible social needs corporations will need to address in the future.

The power of SEO

Against common believes, SEO seems to be the number 1 source for leads, for both both B2C and B2B markets, beating out paid search marketing and social media marketing, according to the latest 2011 State of the Marketing Report, a survey to online marketers.